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Job Title Job Description (If available)

Marketing Sales Representative

(Budgeted/Internal Job Title)

Position Summary:

The MSR will promote and sell ASL lottery products. This position will be in charge of an assigned field territory and will ensure consistency and continuity of service to retailers. This position will act as a customer service and account representative and is the primary liaison between retailers and the ASL. The MSR will train retailers on the games and resolve any retailer/customer complaints and problems. This position will also secure new business and ensure new license application completion and compliance.

Essential Job Functions:

• Serves as an ASL customer service representative and liaison for an assigned field territory. Identifies route requirements and retailer needs; analyzes ticket usage to determine current needs; provides and determines placement of ASL promotional materials/supplies. Travels extensively to vendors and retailers to provide promotional material, training, and other services as needed.
• Utilizes system to track tickets; reconciles usage with inventory; adjusts inventory and reallocates tickets to other retailers; trains retailers on proper activation processes for financial accountability and billing purposes.
• Analyzes store layout; identifies and recommends most effective placement of point of sale and promotional items; instructs retailers on how to increase sales; motivates retailers to promote ASL products; identifies and recommends promotional strategies or programs.
• Recruits and secures new retailers; ensures license application completion and compliance; trains new and current retailers concerning ASL games, and operation of Lottery validation equipment. Maintains retailer centers and ensures they are presentable and effective sales tools.
• Identifies retailer problems; plans and activates appropriate actions to resolve problems; ensures rapid delivery of special ticket orders to retailers. Ensures compliance with ASL rules and regulations.
• Completes accounting, security and sales reports. Meets regularly with and provides information to assigned Regional Sales Manager.
• Other duties as assigned.

Knowledge, Skills and Abilities:

• Knowledge of ASL rules and regulations.
• Knowledge of ASL products and equipment.
• Knowledge of ASL Retail processes and procedures.
• Ability to deal courteously and effectively with retailers and the public.
• Ability to train retailers.
• Ability to make appropriate decisions by applying established standards and available information to specific situations.
• Ability to communicate effectively.

Special Job Dimensions:

• Valid Driver’s License.
• Computer Skills.
• Ability to lift, carry and transport ASL/retailer materials as needed.
• This position services the following counties: Franklin, Johnson, Logan and Pope

Minimum Education and/Experience:

• A high school diploma and at least 3 years of work experience in sales, customer service, or a related field is required.
• Preference will be given to candidates that reside within the assigned territory.

Reporting to this Position:

• None

This position is a Grade C120.

ALC is an Equal Opportunity Employer. ALC is an Equal Opportunity Employer. If an accommodation is needed to participate in the application process, contact HR.